Direct Mail Services

Many people look forward to receiving their daily mail. In fact, 98 percent of consumers bring in their mail the day it’s delivered, and 77 percent sort through it immediately. In addition to that kind of exposure, Direct Mail offers these benefits:

It's Targeted

Mass advertising can be expensive and isn’t always an option for small businesses. Direct Mail can focus on a smaller group of individuals who are more likely to respond to your offer, giving you more bang for your buck.

It’s personal.

With Direct Mail, you can address your customers by name, speak to them individually, and appeal to their interests. And when customers feel that you understand their needs, they’re more likely to respond.

It’s flexible

From letters to postcards to brochures, there is a large variety of inexpensive and easy formats you can use to create your direct mail campaign. Add impact by including a special offer or free sample!

Tangible Marketing

By allowing you to physically place your message in your customers’ hands along with an engaging message, you can make an unforgettable impression by incorporating elements that actively involve the customer encouraging meaningful interaction.

Measure your Results

Direct Mail is one of the few media channels that gives you the ability to track the success of your campaign. It’s as simple as counting the inquiries you received or counting the number of coupons redeemed. By tracking and analyzing your results, you’ll see what’s working and can make adjustments to future mailings if needed.

Easy and Cost-Effective Programs

You don’t have to be a Direct Mail expert with a big budget to advertise with the mail. With a computer, some desktop publishing software, and a little know-how, you can create your own professional-looking Direct Mail piece. With help from a mailhouse you can take advantage of presorted postage discounts and automation.

Direct Mail Complete Service Offerings

  • Direct Addressing
  • Labeling
  • Inserting
  • Sorting
  • Metering
  • Hand Assembly
  • Lists
  • Content
  • Offer
  • Layout, Graphics
  • Copy
  • Target Market
  • Design, Typesetting, Layout
  • Shrink Wrapping
  • Folding & Trimming
  • High Speed Copying
  • All Types of Printing

Postal Council Certified (PCC)

CMC is PCC certified, so we’re extremely knowledgeable about USPS requirements, rates and regulations, and can ensure maximum postage discounts based on your mailing specifics.

Engage with your Customer

Create targeted communications and personalized direct mail to enhance your integrated campaigns and loyalty programs.